We are a full-service agency. ​We work in partnership with you to design and deliver bespoke solutions to answer your insight, data and strategy needs across the product lifecycle

HOW WE WILL DO IT

We’ll support you at any part of your product lifecycle

Strategy & proposition creation
- Segmentation & landscape
- Innovation
- Idea generation

Developing ideas & propositions
- Brand development
& positioning
- Proposition & product development
- Pricing

Product launch
- Channel execution
- Campaign & comms research

Evolve post launch strategies
- Post launch evaluation
- Customer experience & lifecycle

Segmentation & landscape
Innovation
Idea generation
Brand development
& positioning
Proposition & product development
Pricing
Channel execution
Campaign & comms research
Post launch evaluation
Customer experience & lifecycle

OUR PROCESS:

We are flexible in our way of working and approach each project in a bespoke way.

This means that we never use ‘off the shelf’ approaches – we will build the right solution for your individual challenge.

But we do have a few principles that we like to live by:

  • We are partners and consultants. An extension of the client team. We don’t consider ourselves merely ‘suppliers’ or ‘vendors’
  • We get to the heart of the true commercial question and use this as our ‘north star’ throughout our engagement with you
  • We are collaborative in how we work with you. This means a lot to us
  • Our relationship lives on beyond any project work we do for you – whether that’s borrowing our brains or borrowing our boardroom

OUR SERVICES

We have a full-service offering so you can rest assured that all your insight needs will be met

We have complete methodological capability
We work with all types of data, Qualitative, Quantitative, Social Media, and Big Data. We cover all research techniques from traditional approaches to the latest tools. Clients engage us in a variety of ways – from resighting existing data to large-scale primary research programmes.

We’re comfortable in both the consumer and business worlds
We have extensive experience with all socio-economic groups, from mass market to niche audiences and we deal with businesses of all sizes – SoHo, SMEs and Multi-National Corporations.

Our projects take place on an international scale
Many of our projects are global in scope and our clients are spread across the UK, Europe, US, Asia and Australasia.

Why is our specialist network so effective?

We have access to thinkers who are not bound by traditional working practices and are fully committed to the project.

It is more than a freelance network; it benefits both sides. Our members get access to great client challenges and have the freedom to work flexibly, and our clients benefit from access to the best in the business, fully committed to their project.