& positioning Proposition & product development Pricing
Strategy & proposition creation
- Segmentation & landscape
- Idea generation
Developing ideas & propositions
- Brand development
- Proposition & product development
- Channel execution
- Campaign & comms research
Evolve post launch strategies
- Post launch evaluation
- Customer experience
This means that we never use ‘off the shelf’ approaches – we will build the right solution for your individual challenge.
But we do have a few principles that we like to live by:
We collaborated with Strive on a complex, high-profile project. We were drawn to their seniority and commercial acumen, understanding of the tech sector and consultative approach. Their input was invaluable – going beyond the research by triangulating their commercial experience, knowledge of the sector and the research itself.
Many research agencies claim to deliver ‘a lot more than just research’ and to act as an extension of the internal team. Frustratingly, only a small number actually live up to this promise. Strive are one of them. Since we’ve engaged with them, they’ve made a significant impact on the way the Consumer Research team operates.
We have complete methodological capability
We work with all types of data, Qualitative, Quantitative, Social Media, and Big Data. We cover all research techniques from traditional approaches to the latest tools. Clients engage us in a variety of ways – from resighting existing data to large-scale primary research programmes.
We’re comfortable in both the consumer and business worlds
We have extensive experience with all socio-economic groups, from mass market to niche audiences and we deal with businesses of all sizes – SoHo, SMEs and Multi-National Corporations.
Our projects take place on an international scale
Many of our projects are global in scope and our clients are spread across the UK, Europe, US, Asia and Australasia.
We have access to thinkers who are not bound by traditional working practices and are fully committed to the project.
It is more than a freelance network; it benefits both sides. Our members get access to great client challenges and have the freedom to work flexibly, and our clients benefit from access to the best in the business, fully committed to their project.